Globenewswire.com - Endless Summer Hard Seltzer Launches in California with a Health-Conscious, Charitable Mission
Endless Summer Bev Co. is making a major splash in the booming Hard Seltzer category with the release of their namesake “Endless Summer Hard Seltzer.” The initial launch lineup features a variety of crowd pleasing flavors, including P.O.G. (Passion, Orange, Guava), Key Lime, Raspberry, and Black Cherry.
Endless Summer Hard Seltzer stands apart from the competition by providing health-conscious drinkers a beverage that inspires the wanderlust lifestyle that permeates the original film. The seltzers are 5.0% ABV, flavorful, crisp, low in calories, and both gluten and sugar free.
Additionally, through a proud partnership with 1% For the Planet, Endless Summer Hard Seltzer has made a pledge to donate to organizations leading the charge in “making this place we call home just a little bit better than we found it.”
Through the Endless Summer brand, made possible by a partnership with Bruce Brown Films, Endless Summer Hard Seltzer captures the zeitgeist of those opting to get outside, off the grid, and explore the world through new experiences and shared adventures. “The Endless Summer” is widely recognized as one of the most popular films in the lifestyle industry. It has inspired generations of explorers and adventurers alike, and the iconic, idolized film poster is one of the most recognizable images in pop culture.