Surfplate.com
Drive the Endless Summer: Iconic Specialty License Plate to Support Coastal Conservation in California
Los Angeles – November 22, 2024 – California drivers now have the chance to bring a piece of surf history to the road while championing coastal preservation. After nearly a decade in the making, the iconic Endless Summer special interest automobile and motorcycle license plates are finally here. These plates celebrate California’s surfing culture while supporting efforts to protect the state’s cherished coastline.
To make these plates a reality, the final step is reaching the required 7,500 pre-orders, which officially launched today at www.surfplate.com.
In collaboration with the Coastal Conservancy, Endless Summer Marketing Group, LLC has unveiled these stunning plates, inspired by the legendary 1964 Endless Summer movie poster. Featuring surfers silhouetted against a radiant sunset, the vibrant design pays tribute to Bruce Brown's groundbreaking film – it’s a pledge to preserve California’s coastal beauty.
“Our goal has always been to celebrate the legacy of The Endless Summer while giving back to the community and environment that inspired it,” said Alexander Mecl, CEO of Bruce Brown Films, LLC. “These license plates aren’t just a way to honor surf culture—they’re a way to actively protect the coastlines that define California’s identity and help more people get out and enjoy them. Together, we can drive change and ensure our beaches remain vibrant for future generations.”
Former State Representative Mike Gatto, who spearheaded the creation of California’s classic best-selling black-and-yellow license plate, expressed his enthusiasm: “These exclusive, gorgeous plates are more than just a stylish addition—they support a great cause. By getting one, those of us who cherish California’s weather, coast, and scenery can help keep our region truly special.”
“The best thing about these exclusive, gorgeous plates is that proceeds go to a great cause. By getting one of these plates, we who love California's weather, coast, and scenery will be helping keep our region special.”
Each purchase will support the Coastal Conservancy’s efforts to protect and restore California’s coastal ecosystems and increase public access to the state’s iconic beaches. Whether you’re a lifelong surfer, an environmental advocate, or a fan of classic surf culture, the Endless Summer license plate lets you drive with purpose—and pride.
